USU University Libraries
Articles & Databases
Key Resources in Marketing & Strategy
Business Source Premier
A large collection of business information, including articles from scholarly, business and trade publications, SWOT analyses, and book chapters.
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Provides industry data, country reports, international market reports, company profiles, and expert commentary. Useful for specific analysis or study of big-picture economic or social changes.
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Login required even if accessing from on campus.
A comprehensive collection of industry market research reports.
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LexisNexis Academic Universe
Large, full-text collection of legal and news sources, plus industry trade publications.
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Please use the new Lexis Nexis Interface,
Gale Business Insights: Global
International business intelligence, including country profiles, sources of investment and brokerage reports, SWOT reports, case studies, corporate chronologies, full-text periodicals, market research reports, company histories, articles from Market Share Reporter, company profiles, and industry profiles.
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Nexis Uni features more than 15,000 news, business and legal sources from LexisNexis including US Supreme Court decisions dating back to 1790.
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O'Reilly for Higher Education
E-books, videos, tutorials, and case studies in technology and business.
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Enter your USU email address to gain access. Create an account to use the mobile app, make highlights, and save playlists.
S&P Global NetAdvantage
Full-text industry surveys, stock analysis for most public companies, and mutual fund research.
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Also known as:
Additional Resources in Marketing & Strategy
Academic Search Ultimate
This is a multidisciplinary collection of articles from scholarly journals, magazines, newspapers and other sources.
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Bloomberg BNA Tax & Accounting
Bloomberg Tax is a comprehensive tax research database, providing access to expert analysis, news and commentary, tools, and primary sources.
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To access this resources off-campus, please use the USU VPN. Instructions for installing the VPN are found
Resources on economic issues and policy developed by the American Economic Association; contains journal articles, working papers, book reviews, and dissertations.
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Gale OneFile: Business
Business and trade publications and international, U.S., and regional news publications.
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Gale OneFile: Entrepreneurship
Includes over 500 full-text periodicals on business and entrepreneurship from Gale Academic OneFile and General OneFile.
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IGI Global: InfoSci Platform e-Book Collection
Search thousands of books at once.
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Learning Edge is an open access site from MIT’s business school featuring case studies and other business resources.
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Statistics related to the economic, social, and environmental trends in the Organization for Economic Co-operation and Development's (OECD) 34 member countries.
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ProQuest Dissertations & Theses Global (Digital Dissertation Abstracts)
Doctoral dissertations and some masters' theses from many North American graduate schools and some European universities.
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PsycINFO via EBSCOhost
One of the top resources for research in psychology and the behavioral and social sciences. Includes information on topics ranging from education to pharmacology.
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Regional Business News
Includes business journals, newspapers, and newswires from metropolitan and rural areas within the United States.
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Database of peer reviewed journal articles. Full text is not included, but Article Linker provides access to full text articles when available.
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General quantitative data on an easy-to-use searchable platform. Covers thousands of sources and topics, with infographics that are easy to share or embed on a webpage.
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Wall Street Journal
Leading US financial newspaper.
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WGSN provides current consumer and design trends, fashion forecasting, global trend insights, and market analysis; USU currently subscribes to two WGSN modules: Fashion and Insight.
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You must register with a USU email account to access WGSN
Wharton Research Data Services (WRDS)
Wharton Research Data Services (WRDS) contains financial, economic, and marketing data.
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